The use of social media today has changed. In the past, we only use social media to write our opinion about something, messaging with friends, share photos and videos of us, or even write down our feelings. However, social media is now used not only as a medium of entertainment and information sharing. We can do business through social media. Many people who have taken advantage of social media to promote to its customers. They compete with each other to create an attractive caption so that interested customers to see and follow the social media accounts. This phenomenon is actually very beneficial for small businesses that have little capital. They can do a promotion at a low cost.
Small business certainly cannot put an ad on TV or print large advertisements in newspapers and magazines because of limited capital they have. Well, social media becomes a safe and cheap to get a chance to promote to that done by large companies. One of which is used as a social media campaign is Twitter. Twitter is one of social media are very famous. Currently Twitter Inc. has provided advertising services to small and medium business. Advertising platform created by Twitter will go to some countries they consider potential. Twitter for small and medium business is beneficial for developing countries by the number of small businesses that are growing. Twitter can boost sales of small and medium business to advertise their products to users twitter. Advertising service is already available in 15 languages.
Twitter’s Advertising Services for Small and Medium Business
Advertising service created by Twitter has been announced officially in the United States. Twitter has been expanding platform advertising services to various countries like Japan, Ireland, Indonesia, England, Indonesia, and many more. The small and medium business owners can use various features of advertising services through applications on their smart phones. This application is very easy to use. The businessman can put objective based campaigns, the target audience, program advertising, the report rates, and targeting tools. This ad service program has been developed by Twitter Inc. for two years. Currently Twitter has gained more than 100 thousand advertisers.
Advantages of Advertising Services on Twitter
Actually, advertising services provided by Twitter is not only a positive impact on small and medium business, but also for Twitter Inc. Twitter for small and medium business provides benefits for the company as more and more companies are using these advertising services, then the process of marketing the better, and the money generated is also growing. Twitter has managed to get a profit of US $ 452 million of the ad revenue in July 2015. These results continue to rise 63 percent on an annual basis. However, advertising services for small and medium business is not yet known benefits. Small and medium business market segment has been the main target since Twitter stands. Here are a few countries that can use its advertising services for small and medium business in Malaysia, Antarctica, the Philippines, Venezuela, Turkey, Afghanistan, Hong Kong and Bangladesh.
Tips of Using Twitter
Twitter has become a widely used social media for marketing. You have to understand how to use Twitter for small and medium business. You should be able to make postings balanced. You have to remember if Twitter is social media being used to share content with the audience. Twitter has become a medium of entertainment and information for users. Therefore, you must be smart to take advantage of the Twitter function. You can share content in the form of interesting information such as tips on beauty, health facts, and others that relate to your product to entice people to read your tweets. You should not use the services of a third party to run a business Twitter account. Business owners have to share the content to the audience because you alone understand about your business. If there is an audience to comment on the content, then please reply to comments quickly.
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