When it comes to arranging an event, success is so much more than just fluid execution. You need to formulate a plan and prepare for all the challenges you might have to face. Event planning is a very nerve-wracking job. Not only do you have to get people to attend your event, but you also have to make sure that they remain interested. From a cell phone charging station to food and drinks, you have to provide them everything they need. Tech events can be even harder to plan, which is why I wanted to share 4 lessons I have learned about planning and promoting tech events.
Engage with Your Attendees
Arranging an event is fruitless if your attendees don’t feel welcomed. You need to offer them with the latest tech to spark their interest. As the main goal of a tech event is networking, you should provide your guests with a cell phone charging station so they can stay connected with each other.
Determine the Date and Venue
Once you have decided that you want to arrange a tech event, you need to come up with a venue and date that is convenient for your audience. You should ask yourself some important questions like if the venue is accessible? Does your event date clashes with other events? Is there enough space for parking around the venue?
Come Up With a Budget
Creating a budget is essential if you want to avoid any unnecessary surprises. If you map out your budget in advance, you can focus on your long and short term goals. When planning an event, always be a bit flexible with your budget because it almost never goes exactly as planned. A budget can be broken down into marketing costs, guest speaker costs, logistic costs, and venue expenditures.
Invite Key Influencers
One of the most powerful ways to promote an event is by attaching a big name with it. You should invite an influencer of the tech industry to attract more participants. It will not only add value to your event but also accentuate your goals.