Smartphone, tablet PC and other mobile devices are easy to find and almost all people are familiar with the gadget. For a sharp business owner, the use of handheld will be good as the means of promotion method. Nowadays, the smartphone with basis of Android operating system provides virtual store for purchasing mobile application. The application itself is various in kinds such as game, books, stores and many others. Keep in touch with technology allows easiness in life because today people do not need to go somewhere to find something. Using mobile devices, all people can access many places and things as necessary.
The invention of mobile application provides many features that can be used optimally especially for those who run businesses. The application is also friendlier to run on the device because usually the creator will use lightweight space that fits the capacity of the devices’ memory. Some advantages using the application for mobile devices are below.
Complete Control of Content
Same as social media, the application provided for mobile devices needs to be maintain. The utility of this feature is to inform customers about the latest products or news related to the brand or company. It is necessary to keep updating and today, everything can change in second. Therefore, it is important to control and share the latest change 24/7.
Easy to Inform the Special Offers
Business will run well if the customers enjoy shopping or doing transactions. To maintain the customer satisfaction, sometimes, many businesses provide compliments for the clients. The widely used method is by sharing special offers such as discounts, cut price, coupons and many others. Customers will need to be informed with the offers and mobile application will be helpful to use when dealing with this.
Detail Analytic and Integrated with third Party
Putting details about customers’ characteristic of shopping, with the guarantee of data security, will be good to provide the system enough information to analyze the necessity of the customers. It will be useful to share information or offer which is suitable with customer’s desire. Besides that, the integrity with third party feature will make promotion method much easier.
In general, the use of mobile application will save much time and energy to share information and offers because the system have managed the features to be as simple as possible to be accessed by both the business owner and the customer. It is good for earning more profit because the use of human resources will be less and the money can be saved as well.