The continuous growth of consumer demand and the update and iteration of the Internet promotes the emergence of new technologies and new shopping methods – E-commerce. By the end of 2019, the total retail sales of e-commerce may reach $3.4 trillion. However, many traditional leather goods manufacturers are still in offline sales mode. In the case of online shopping has become a new trend, how should custom leather goods manufacturers seize the opportunity to focus on meeting the new glory?
The only way to stay ahead is to focus on the latest trends.
Just a few years ago, same-day delivery, 24 / 7 support, and personalized advice seemed out of reach. Now, we are at a turning point between an increasingly obsolete approach and a better future for both buyers and sellers. Besides, since leather goods are very popular worldwide, to obtain the leather goods information of buyers and sellers around the world can bring a good experience through the online trading platform. You must doubt that why many a leather goods supplier is scrambling to join an e-commerce platform.
Through this article, I’ll take you to learn more about why you should join an e-commerce platform for leather goods.
To ensure customer satisfaction is to provide a unique and personalized shopping experience common in all industries. Many leather goods lovers have their own shopping tastes, and they hope to make personal customization according to their own preferences when shopping.
What is the difference between online shopping and face-to-face transactions in physical stores is that there is a time difference between consumers’ demand for leather goods and the arrival of the real goods in online shopping. It is the time difference that meets the needs of customized services.
This personalization not only provides more choices for leather goods lovers but also brings many opportunities of market segmentation for leather goods suppliers to promote the brand and attract more consumers.
The second benefit of the e-commerce platform to leather goods manufacturers and consumers is efficient trading. The e-commerce platform classifies and displays various styles of leather goods for leather goods suppliers through web pages, helping consumers quickly locate the products they really want without having to search hard among a large number of goods.
Moreover, when consumers want to buy other types of leather accessories, such as leather wallets, leather belts, leather boots, etc., it is difficult for consumers to realize all of them in one store due to the variety of leather goods. But they can complete the whole purchase in a few minutes through the e-commerce platform of leather goods.
Highly cost-effective performance
Online shopping for leather goods is cost-effective. Consumers will get different discounts and free home delivery, which makes shopping easier and within budget. It reduces many costs for leather goods suppliers, such as shop rent, shop water and electricity expenses, etc. Because the display of leather goods through e-commerce platforms does not take up the actual space. Obviously, joining the e-commerce platform has great cost-effectiveness for leather goods suppliers.
Value-added benefits of AR and VR
One of the main advantages of offline physical retail is that it puts the product in front of potential buyers to see the practicality of the product from all angles. Nowadays, the development of the Internet of things technology makes AR and VR technology become more and more feasible in the e-commerce platform. VR technology can improve consumers’ shopping experience and product reliability. Through VR technology, consumers can not only see the complete view of leather goods but also interact with products. Leather goods manufacturers can also save energy and time on photos and PS after using VR technology. Through AR and VR technology, consumers can have a more comprehensive understanding of the goods they buy at the time of purchase, which means that the products’ rate to be returned due to the ambiguity of the product’s details will decrease. It is also an invisible cost-saving for leather goods suppliers.
Now that you know the benefits of joining an e-commerce platform of leather goods, you must still be wondering in which ways to join in the e-commerce platform of leather goods. It is of great importance to choose a reliable online platform to start your leather business because it will provide a credit guarantee to your potential buyers.
It strongly recommends you to join the made-in-huadu e-commerce platform. Aiming to provide customers from all over the world with information about leather goods, custom leather goods manufacturers, and OEM / ODM services, made-in-huadu is an e-commerce platform supported by the government of Huadu District, Guangdong Province, China. Huadu District has established China’s largest raw material distribution market, leather products exhibition center, and Industrial Park, sharing important resources of leather goods for made-in-huadu which has settled in many leather goods manufacturers so far.