A various promotion can increase the sales and customer interest. The promotion has give two advantages; for the manufacturer can introduce new products and for the consumers know which products will appear on the market. Promotion is becoming an idol. Now, almost promotion has using social media. Online promotion can be done by yourself or pay someone else to do it as admin. Promotion through social media is one way cheap and easy to do. Some things that can be done in online promotion: Creating a website about the product on social media and active in social media.
The first thing is make social media website to your product. A website can fill with attractive offerings of our products by adding a description of products in it. The first thing that is done when the customer wants to buy a product is to look through Google. With the website, the products we will easily show up in Google. And costumers can directly clicking on our web address.
The second thing is to create an account on social media. In this era all activities have to depend on technology, social media has become a matter that should be owned by everyone. Promotion can be through social media such as Facebook, Twitter, Instagram and other social media. By using social media, manufacturers can perform deeper approach with potential customers through social media.
By having an account on Facebook, Twitter, Instagram, and other social media are in demand at the moment, we can attract customers and introduce our products to put a picture and other information needed. The more friends or followers we have, it would be easy to do promotions. Via twitter we can tweet what products we have. Tweets can also promote our discounts that we offer, and tweet our product information to consumers.
Through Facebook we can advertise our products for free, by sharing photos and important information that could attract consumers.
Via Instagram also we can do the same steps as we do promotions through Facebook through photos and brief information of our products. Email is one of the other social media that we know. Even marketing via email is known as email marketing. How to obtain the customer is also easy via email. We simply provide an email address column to their content, whenever they buy products from us.
Not only use social media to help promote the product, we can also use YouTube to promote products Kita. Through the medium of YouTube, We can advertise through the video and audio products, which can be directly viewed by consumers.
After promotion through social media, the next step is to wait for the response from consumers. Testimony of consumers greatly affects the quality of the product we have. The positive testimony that we received from the consumer, the better the people’s acceptance of our products. Testimony negative we can also make material for consideration to improve the shortcomings of our products.
In doing promotion in social media, we can use products such as t-shirts, calendars and other merchandise to endorse to the artist or other influential people. Artists who use the goods will certainly endorse our brand spread to followers and fans. So that the products we promote will have more value in the eyes of consumers.